Audiences

Consumers & Retailers

Consumers: Brandner's expertise extends well beyond business-to-business relationships. We help our clients stand out in the crowded consumer market. We reach homeowners using consumer-focused tactics such as advertising, retail signage, packaging and point-of-purchase displays. And through our consumer-targeted websites, we generate traffic with strong, organic SEO efforts. Using PPC campaigns, we engage the audience with rich and easy to understand content, then drive them to conversions with clear calls to action. Lead generation and tracking is very important to most manufacturers, and we support our clients with custom-built and off-the-shelf solutions to manage all sales/marketing programs. When it comes to product placement and publication-exposure, our clients experience leading-edge public relations efforts. From network television programming to consumer publications and online videos, we provide complete PR plans and schedules to get results-driving coverage.

Retailers: What good is all of your print and online marketing going to do if retailers aren’t stocking, signing, or promoting your product? With our experience in the building industry, we know there are some big retail players and many smaller ones, and communicating with each of them can be completely different. In-store displays, print and online ad support, demonstrations, line-review presentations, and staff-education programs are just a few of the ways we’ve helped clients get their products shelved, signed, and sold in retailers nation (and world) wide.